A Local Company is structured as an entity that is 100% owned by a local. It requires a smaller capital and has lesser limitations and requirements to fulfill. Foreigners who wish to open a Local Company can start one through a Special Purpose Vehicle (SPV) arrangement.
An investor presentation is, arguably, one of the most important material for a company. With a longer time to market compared to companies in other industries, in order to survive, most companies rely on the financial support of investors to fuel their development programs. In order to woo the next potential investors, many members of the management team have to make a great effort to constantly meet potential investors to get them onboard and invest in their company.
Here are 10 top tips
3. Work on a graphical profile. Many times, the colors, logo and design of a company presentation can build an image of a company in the target audience’s head. Whether it is to show professionalism or a distinguished identity of your company, these factors could work in favor of your company’s brand. The brand along with the uniqueness of your innovation could form an impression that would make it easier for your potential investor to remember you next time you contact them or when they read news about your company.
4. Be precise and concise. When you are nearly done with your presentation, make sure to run the ‘Spelling and Grammar’ function in PowerPoint, Keynote or whichever program you are using. Also, make sure that you use the same spelling of words, acronyms and standards throughout the document. A common example is that in Europe, commas (,) are used to separate decimals from integer numbers and dots (.) are used to separate thousands. However, this is the complete opposite in other countries (e.g. US) and many people make the common mistake of editing their slides to fit American investors but forget to change this in all of their numbers.
5. Highlight very important information. You can highlight the most important information or keywords in bold. You can also add action titles to each slide if that is the main message that you want to convey to your target audience.
6. Time is gold. This might be your only chance to impress a potential investor, so make sure to be prepared and plan out the time for your presentation. Practice or present it to your colleague(s), especially if you are pitching in front of a larger audience as running out of time could look unprofessional.
7. A figure, graph or table is worth a thousand words. In your presentation, placing information in a figure, graph or table can provide more legible information to the reader instead of a bulk of text. Make sure to add some bullet points of the main conclusions that you would like your reader to get out of that figure, graph or table as sometimes, the potential investor would be interested in getting a copy of your presentation. This would allow the reader to understand the presented information when you are not around.
8. Common understanding and trust. We understand that the potential and value of your innovation is huge, but it is worth remembering that some investors are familiar with the industry and they might know what a reasonable ballpark number is for the market size estimation and potential peak sales. Try to be reasonable with the numbers that you present as this could provide the vibes that you could be a reliable partner.
9. Flexible presentation. The presentation will look different depending on the stakeholder or event where you are presenting. From our experience, an efficient way to create presentations for different situations is to first create a large and extensive presentation and use this version to pick and choose slides to create additional simple presentations such as a non-confidential version of the presentation or a keynote-style type of presentation.
10. Appendix. Depending on the nature of the meeting, keep technical data in the appendix. However, if this data is confidential, make sure to get the proper confidential agreement in place before you present such data.